Review of the Impact of PESTEL Factors on the Performance of Private Colleges in Myanmar
DOI:
https://doi.org/10.64297/jmrsmet.v2i1.44Keywords:
PESTLE factors, Political, Economic, Social, Technological, Legal, Environmental Performance, Private CollegeAbstract
Myanmar’s private higher education institutions (PHEIs) have become a vital component of the nation's education system as a whole, filling the gap caused by the shortage of public university spots and the demand for tertiary education that is rising. However, since the 2021 political change, Myanmar's higher education system has been exposed to an extreme level of disruption from political instability, economic recession, social displacement, technological constraints, legal uncertainty, and environmental shocks. These PESTEL factors have collectively threatened institutional performance both academic and operational rendering the environment volatile, which compromised sustainability, quality, and innovation. Yet, the resilience of certain private colleges suggests that institutional capacity and academic leadership may be moderating the impact of external environmental pressures. This article reviews the recent research on how PESTLE factors impact the performance of private colleges. The objective is to analyse the PESTLE factors that significantly influence the performance of private colleges. The result shows that PESTLE factors are significantly impact on the performance of private colleges and provides recommendations for further studies.
References
Afshar, M. Z., & Shah, Dr. M. H. (2025). Strategic Evaluation Using PESTLE and SWOT Frameworks: Public Sector Perspective. SSRN Electronic Journal. https://doi.org/10.2139/ssrn.5141505
Alanzi, S. (2019). Pestle Analysis Introduction. https://www.researchgate.net/publication/327871826
Almusawy, A. M. R. (2025). The role of sustainability strategies for climate adaptation in enhancing institutional performance for colleges and universities is a case analysis of higher education institution development. Edelweiss Applied Science and Technology, 9(5), 382–397. https://doi.org/10.55214/25768484.v9i5.6881
Budihardjo, M. A., Ramadan, B. S., Putri, S. A., Wahyuningrum, I. F. S., & Muhammad, F. I. (2021). Towards Sustainability in Higher-Education Institutions: Analysis of Contributing Factors and Appropriate Strategies. Sustainability, 13(12), 6562. https://doi.org/10.3390/su13126562
Chan Le Lyn, J., & Muthuveloo, R. (2019). Investigating technology and organizational performance of private higher learning institutions in Malaysia. The International Journal of Information and Learning Technology, 36(5), 453–466. https://doi.org/10.1108/IJILT-02-2019-0015
Chia, A. (2011). A Study of the Factors Influencing Students’ Selection of a Private Educational Institution in Singapore and the Marketing Implications for the Institution. SSRN Electronic Journal. https://doi.org/https://doi.org/10.2139/ssrn.1869422
Fang, X., & Hernandez, C. (2025). Risk Perception and Strategic Responses: Exploring the Relationship Between Institutional Characteristics and Business Performance in Private Higher Education Institutions. Psychology and Education: A Multidisciplinary Journal, 38(4), 320–326. https://doi.org/10.70838/pemj.380401
Gutterman, A. S. (2023). Organizational Performance and Effectiveness. http://griffin-oc.com/GOC
Hasha R, & Wadesango N. (2022). An Investigation into Factors Militating Against Effective and Efficient Implementation of Successful Continuous Professional Development Programmes in South African Schools. In African Perspectives of Research in Teaching & Learning (APORTAL) (Vol. 6, Number 2).
Hassan, M. M., & Ahmad, A. R. (2025). Systematic literature review on the sustainability of higher education institutions (HEIs): dimensions, practices and research gaps. In Cogent Education (Vol. 12, Number 1). Taylor and Francis Ltd. https://doi.org/10.1080/2331186X.2025.2549789
Houston, D. M., & Henig, J. R. (2023). The “Good” Schools: Academic Performance Data, School Choice, and Segregation. AERA Open, 9. https://doi.org/10.1177/23328584231177666
ISMAIL, A. O. A., & MAHMOOD, A. K. (2018). The Influence of Technological Factors on Students’ Academic Performance. 2018 21st Saudi Computer Society National Computer Conference (NCC), 1–6. https://doi.org/10.1109/NCG.2018.8592971
Khan, I. U., Idris, M., Khan, A. W., Mardan, U., Aman, P., & Khan, U. (2020). An Investigation of the Factors Affecting Institutional Performance: Evidence from Higher Education Institutions. In FWU Journal of Social Scineces (Vol. 2020, Number 3).
Krezel, J., & Krezel, Z. A. (2017). Social influence and student choice of higher education institution. Journal of Education Culture and Society, 8(2), 116–130. https://doi.org/10.15503/jecs20172.116.130
L, F., & K, G. (2020). Regulatory Compliance and Private Education Provision in South Africa: Boon or a Bane? Asian Journal of Interdisciplinary Research, 30–35. https://doi.org/10.34256/ajir2033
Laguna, M. B., & Escolano-Pérez, E. (2021). IMPLICACIÓN DE LA RESILIENCIA Y DE LAS FUNCIONES EJECUTIVAS EN EL RENDIMIENTO ACADÉMICO DE EDUCACIÓN OBLIGATORIA. International Journal of Developmental and Educational Psychology INFAD Revista de Psicología, 2(2), 309–316.
Madzinga, Y. T., Wadesango, N., & Sitsha, L. (2024). Factors that Affect the Financial Performance of Schools. Journal of Educational and Social Research, 14(5), 210–221. https://doi.org/10.36941/jesr-2024-0133
Moya, M. (2012). Political interference and corporate performance of public universities in Uganda. Journal of Public Administration and Policy Research, 4(6), 125–129. https://doi.org/10.5897/jpapr11.010
Okoth, F., & Onono-Okelo, P. A. (2020). Effects of Economic, Social and School Factors on Students Academic Performance in Secondary Schools in Kuria West Sub County, Kenya. IOSR Journal of Economics and Finance, 11(4), 49–58. https://doi.org/10.9790/5933-1104014958
Pan, W., Chen, L., & Zhan, W. (2019). PESTEL Analysis of Construction Productivity Enhancement Strategies: A Case Study of Three Economies. Journal of Management in Engineering, 35(1). https://doi.org/10.1061/(asce)me.1943-5479.0000662
Peterdy, K. (2025, August 22). What is a PESTEL Analysis? Corporate Finance Institute . https://corporatefinanceinstitute.com/resources/management/pestel-analysis/
Private Higher Education Institutions Association (PHEIA). (2019). The Role of Private Higher Education in Myanmar Opportunites, Challenges, and Hopes. Higher Education, 48(1), 1–4.
Rahman, N. S. F. A., Othman, M. K., Thai, V. V., Md. Hanafiah, R., & Hamid, A. A. (2024). The impact of contemporary socio-economic and technological factors on container terminal performance. Arab Gulf Journal of Scientific Research, 42(3), 1191–1208. https://doi.org/10.1108/AGJSR-03-2023-0106
Ramsudeen, R. (2025). A Theoretical, Diagnostic Review of SWOT, PESTLE, Porter’s 5 Five Forces Models, as a Strategic Analytical Planning Tools for the Business Environment. Texila International Journal of Management, 11(02). https://doi.org/10.21522/TIJMG.2015.11.02.Art047
Romano, R. M., & Palmer, J. C. (2016). The Community College and the Business Cycle. Change: The Magazine of Higher Learning, 48(5), 52–57. https://doi.org/10.1080/00091383.2016.1227676
Sabri, H. A. (2011). The Impeding Drivers of Risks at Private Higher Education Institutions in Jordan: An Analytical Approach. Journal of Education and Vocational Research, 2(4), 120–131. https://doi.org/https://doi.org/10.22610/JEVR.V2I4.32
Sheikh Ahmed, S. A.-B. (2024). Lecturers and Education Experts Perceptions of Private Universities in Mogadishu, Using PESTEL Analysis and AHP. Serdec Educational Journal, 1(1), 1–14. https://doi.org/10.70595/sej83
Tamrat, W., & Teferra, D. (2020). Private higher education in Ethiopia: risks, stakes and stocks. Studies in Higher Education, 45(3), 677–691. https://doi.org/10.1080/03075079.2019.1582010
Tijani, B., Jin, X. H., & Osei-Kyei, R. (2023). PESTEL analysis of mental health management of project management practitioners (PMPs) in architecture, engineering and construction (AEC) project organization. Smart and Sustainable Built Environment, 12(5), 1002–1030. https://doi.org/10.1108/SASBE-04-2022-0074
Trivedi, Manoj Kumar, Rastogi, N., & Trivedi, M K. (2016). PESTLE TECHNIQUE-A TOOL TO IDENTIFY EXTERNAL RISKS IN CONSTRUCTION PROJECTS. www.irjet.net
Tsuma, A. N., & Mugambi, F. (2014). Factors Influencing Performance of Income Generating Units in Public Universities. In European Journal of Business and Management www.iiste.org ISSN (Vol. 6, Number 10). Online. www.iiste.org
Turk, Ž. (2023). Structured analysis of ICT adoption in the European construction industry. International Journal of Construction Management, 23(5), 756–762. https://doi.org/10.1080/15623599.2021.1925396
Utami, T. P., & Pratolo, S. (2024). The Influence of IT Governance and IT Capability on The Performance of Private Higher Education Institutions: The Mediation Role of Performance Management Systems. Jurnal Kajian Akuntansi, 7(2), 270–290. https://doi.org/10.33603/jka.vol7.no2.a17
Visockaitė, A., & Čižikienė, J. (2015). Operational Efficiency Criteria of School. SOCIETY, INTEGRATION, EDUCATION. Proceedings of the International Scientific Conference, 2, 265. https://doi.org/10.17770/sie2015vol2.454
Vivek, R. (2024). A SYSTEMATIC REVIEW: COVID-19 AND EXPANSION OF PESTLE FRAMEWORK: TIME TO PERCEIVE HEALTH ENVIRONMENT AS A SEPARATE DIMENSION. International Journal of Environmental, Sustainability and Social Science, 5(2), 504–516.
Wajid, M. A., & Camacho-Zuñiga, C. (2025). A multi-dimensional neutrosophic PESTEL approach to assessing the TEC21 educational model. Cogent Education, 12(1). https://doi.org/10.1080/2331186X.2025.2527930
Wang, L., Zhao, F., & Zhang, G. (2022). Analysis on the Impact of Large-Scale Sports Events on Regional Economy Based on SWOT-PEST Model. Journal of Mathematics, 2022. https://doi.org/10.1155/2022/7769128
Wang, T. C., Phan, B. N., & Nguyen, T. T. T. (2021). Evaluating operation performance in higher education: The case of vietnam public universities. Sustainability (Switzerland), 13(7). https://doi.org/10.3390/su13074082
Wickramasinghe, G., Mohammed, L. A., & Dhanapala, R. M. (2024). Aligning Strategies of Institutes with Student Expectations: An Exploration of External Factors Shaping Students’ Choice of Private Higher Education Institutes. Social Science and Humanities Journal, 8(08), 4626–4638. https://doi.org/10.18535/sshj.v8i08.1281
Zindros, S., & Anagnostopoulou, A. (2024). Assessing the Macro-Environmental Factors Affecting Innovative Last-Mile Delivery Solutions. Transport and Telecommunication, 25(1), 1–10. https://doi.org/10.2478/ttj-2024-0001
Downloads
Published
Issue
Section
License
Copyright (c) 2026 Ye Lwin Hein, Oyyappan Duraipandi (Author)

This work is licensed under a Creative Commons Attribution 4.0 International License.





