Impacts of Product Attributes, Pricing, and Marketing Activities on Purchase Intention of Child Fever Medicines in Myanmar. Journal of Multidisciplinary Research for SMET (JMR-SMET), [S. l.], v. 2, n. 1, p. 12–24, 2026. DOI: 10.64297/jmrsmet.v2i1.24. Disponível em: https://www.smetjournal.com/index.php/jmr-smet/article/view/24. Acesso em: 1 apr. 2026.